Clients tend to be small to mid-sized businesses that do not need a full time VP or Director of MarComm, but need that functionality. They are companies that have the beginning of a brand, but need help in making messaging and look and feel consistent and professional.

Under a full-service retainer, I will act as your outsourced Marketing Director providing strategy and tactical execution to include (as needed):

• Message and Brand Development
• Employee Communications
• Media Relations
• Social Media Strategy and Content Development
• Marketing Collateral Writing
• Website Copy Development
• Project Management of Web and Print Design Projects*
• Advertising Strategy and Campaign Management
• Merger & Acquisition Communications Strategy

Most work is done virtual, but I am available for any in-office meetings (DC metro area). We can also arrange for a day to a day and a half of in office time weekly if that is needed. I typically participate in senior staff meetings (weekly or as needed) and/or quarterly management/all-hands meetings to get a full view of the business and truly become part of the team. The more I know about your business, the more I can help.

*I am not a designer. In fact, my kids color better than I do. Knowing this, I work with talented partners to provide design services. Their work is billed separately form my retainer. Preferred partners include:

• Fat Cat Creative
• Usersight

I am also happy to work with an in house or contract designer of your choice.